Digital marketing is an industry that moves fast, but for some reason, the OG that is email marketing seems to resist change. And in many respects, that’s the appeal of email. But is it time to rethink some of the methods we use here?
Today, I’m talking lead magnets. Is it outdated? Is it unethical? Is it a waste of our time?
I’d love to hear your thoughts, so send me a DM once you’ve listened to the episode!
Cassie is an ex-social media strategist turned certified digital wellbeing consultant, coach and speaker. She’s on a mission to help individuals and organizations navigate the digital landscape, improve your overall wellbeing, and equip you with the tools necessary to thrive in a tech-driven future.